Finding the Right Mortgage, Like Finding the Perfect Shoes (or Shoe Store!)…Requires a Great Fit
By JoAnn Rooney
Good question – right?
I had a potential client (Beth) ask me the other day, “Why should I use a mortgage broker for my home purchase?” I then said to her “Why wouldn’t you use a mortgage broker?”
I was all set to explain my logic to her when I noticed she was wearing a killer pair of red pumps. I asked her where she bought them and it turns out we shop at same shoe store at International Mall. So, I asked her why she goes to that particular store and she said “I go to that store because I’m offered a wide variety to choose from, the salesperson knows my name and knows my style and I receive that ‘personal touch’ that I appreciate. Sometimes when I’m standing there I am overwhelmed by all the beautiful shoes to pick from. I grab a seat, get comfortable, and my salesperson brings out the shoes I want to see, in addition to others that I never noticed but are also my style. It’s always a pleasant experience for me and I always walk out with a smile on my face. I feel like I make educated decisions based on the many options presented and the personal attention and care I am given.”
“Beth” I said, “you just answered your own question for me.”
As a mortgage broker I work with more than ten local and national lenders, and my job is to help find the right fit for you. There are no more “one size fits all” products in this market and new rules and regulations are changing the landscape every day. The average consumer, busy with his or her own job, family, finances, etc., does not have the time or expertise to navigate this environment. FHA, VA, USDA, conventional and jumbo mortgages, short sales, foreclosures, sink holes, flood and wind insurance, judgments and bankruptcies, investments properties, second homes and self-employed borrowers – - all these are things I address daily with customers. I had a closing last month for a client that didn’t qualify because their credit was so bad a year ago. I gave him a road map to clean up his credit and last month he moved into his new home!
At Your Mortgage Source we negotiate for our borrowers with national lenders for better terms and quicker processing, often with the same institution you may have gone to anyway. Mortgage brokers are free agents which drive competition resulting in better pricing and service to you, the consumer.
Standards in the mortgage industry have tightened up immensely. We must be licensed, pass rigorous background checks, be fingerprinted, nationally registered, have our personal credit report examined, pass yearly state and national tests, and attend continual education classes year round.
As a trusted mortgage advisor for the past 14 years, I have been helping families buy or refinance their homes. Purchasing a home is one of the biggest investments of your life. We help manage our client’s expectations up front and take the emotion out of a home purchase. IT PAYS TO SHOP AROUND!
If you’ve got questions – we’ve got answers. Call us today at 727-787-2299 or visit us online at www.urmortgagesource.com.
